The Steelers have recently been awarded marketing rights for the Republic of Ireland and Northern Ireland and one of the things they want to market is a regular season fixture on that side of the Atlantic.
Pittsburgh played a preseason game at Dublin’s Croke Park in 1997 and Steelers director of business development and strategy Daniel Rooney said one of the team’s goals is to return for a more meaningful game.
“Our long-term ambitions are to play a match in Ireland,” Rooney said via the Associated Press. “As we go through the process, we will evaluate all options.”
The Steelers’ connections to Ireland extend beyond marketing deals and a preseason game. The late Dan Rooney owned the Steelers while he was the US Ambassador to Ireland from 2009 to 2012.